ASKING FOR A FRIEND - CATEGORY

Money, pricing & value

Talking about money in the creative industry can feel awkward, even taboo. Yet it’s one of the biggest factors in whether your work — and your career — is sustainable. From setting fair rates to asking for a pay rise, from knowing your worth to proving it, money conversations are a vital skill for any creative who wants to thrive rather than just survive.

This category tackles the practical and psychological sides of pricing and value. You’ll find advice on calculating quotes that reflect your time, skill, and expertise — not just what you think the client will pay. We explore how to have confident, respectful conversations about budgets, how to recognise when you’re being undervalued, and how to make the case for your worth without feeling pushy or uncomfortable.

Through insights from creative leaders and the guidance of mental health professionals, we break down the barriers that make money talk so intimidating. You’ll learn how to negotiate from a place of confidence, communicate your value clearly, and make business decisions that protect both your finances and your wellbeing.

Whether you’re freelancing, running your own studio, or working in-house, this is your space to master the money side of creativity — so you can focus on doing your best work, without constantly worrying if you’re being paid what you’re worth.

Featured

Can you be both a creative person and a total sales savage?

Learn how to be both a creative person and sales savage through authentic passion, honest storytelling, and relationship-building strategies.

Industry Leader
Shane Geffen

Mental Health Expert
Ben Searle

How do I ask for a pay rise when our business performance isn’t that healthy?

How to ask for a pay rise when business isn't healthy? Get expert advice on timing, preparation, and negotiating compensation during tough times.

Industry Leader
Lindsay Thompson

Mental Health Expert
Tara Hurster

What are some tips for how to price quotes for jobs and where you sit with the market?

Learn how to calculate freelance quotes and understand your market position with expert tips on value-based pricing and setting clear boundaries.

Industry Leader
Nicky Bryson

Mental Health Expert
Dr Erica Crome

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