For eons, the business nouse of creatives has been questioned. Providing work for free, discounting, making changes on a weekend because something is super urgent... we've done it all. But, we're a professional service. How come lawyers, accountants, management consultants, don't have these problems? And how come one of the greatest complaints of creatives is how they're treated by their clients? Well, we're here to do something about it...
Many of our podcast guests have shared their experience and expertise in building more profitable and prosperous relationships with clients. We've welcomed Blair Enns, Emily Ruth Cohen, as well as the founders of Ustwo, Butchershop and White Bear.learn more
Our Value and Respect Change Group was formed in 2022 and is focused firstly on more respectful relationships between creatives and their clients. We've brought together client leaders, industry leaders, account managers and clients. All working together to write the rules of engagement for healthier relationships.learn more
THE SOCIAL CONTRACT
We want to Build thriving, respectful, productive and human relationships between clients and agencies. While clients and agencies understand their business agreements, the working relationship is often undefined. The lack of a defined level of mutual respect, reasonable and unreasonable demands, affects all involved. That's why we're working on a social contract that anyone in the industry can use.coming soon