Creative Clarity

October 17, 2020

We interview Trevor Hubbard from Butchershop on the importance of clarity in anything creative. From business to people and preparing for a pandemic.

After years of learning in the agency business, championing and doubling-down on a project-based model, Trevor Hubbard is on a mission to wipe out failure.

The one thing standing in his way? Clarity, or lack of it.

Having co-founded, and then bought outright, his agency Butchershop in California, Trevor's hit on a formula for a successful business, projects and client relationships.

The Clarity Project. A concept that introduces us to the pre-mortem (over the post-mortem) and a way of looking at things to head-off failure at all costs. A methodology that so-far has proved successful at getting Butchershop through the pandemic and expansion to Europe.

The Clarity Project
Butchershop
Get in touch with Trevor on Linkedin

Let us know what you think in the Facebook group

Thanks to Streamtime - head to Streamtime.net/HealthyBusiness to find out more about their efforts in the creative industry.

more episodes

We're all in it together

January 16, 2026

Diving into the success story that is How & How Design with Cat How

Have faith in yourself

August 20, 2025

Andy and Rio join Nick Finney to chat through the rollercoaster of a 20+year career

Gaps, Gains and Creative Freedom

June 24, 2025

We return with the second part of our chat with James Martin

Standing out is a super power

May 24, 2025

Andy catches up with James Martin to discuss getting into the industry

Putting it out there – with Lubalin

March 26, 2025

Tiktok star of the internet drama series, Lubalin, joins Rachel and Andy