Sharon explains that when your nervous system thinks it is under attack, creativity exits the building. Start by tending to your feelings, then ease back in with music, journaling, or playful, no-goal making. Renee reminds us that pressure strangles ideas, every time.
When creativity feels completely out of reach and you're struggling with feelings of emptiness, it can seem impossible to find your way back to that spark. This deeply personal question touches on something many creatives experience but rarely discuss openly—the intersection between mental wellbeing and creative expression.
This question was answered by Sharon Draper, a psychologist with 13 years of experience who specialises in helping people understand their emotional responses and build authentic connections with themselves, and Renee Hyde, client and agency leadership expert at Howatson+Company who has worked with major brands globally and understands the pressures creatives face in high-stakes environments.
Before attempting to force creativity back, Sharon emphasises the importance of addressing the underlying emotional state: "I would focus on the feeling first. I understand you want your creativity but we've got to look at the feeling first because feelings will influence everything."
She encourages exploring what might be causing that "dead inside" feeling—whether it's burnout from being overworked, loneliness, feeling lost without purpose or community, or a sense of hopelessness. "Just having more of an understanding of why you might feel this way can really help manage the feeling a little bit more and look at solutions," Sharon explains.
Sharon introduces the concept of polyvagal theory to explain why creativity becomes impossible during certain emotional states. She describes the nervous system like a ladder with three states: the bottom state (dorsal vagal) where we feel "hopeless and depressed and numb or dead inside," the middle state (sympathetic) involving fight-or-flight responses, and the top state (social engagement) where we feel "grounded in ourselves and connected to people."
"When we are creative, you can't be in a survival state," Sharon notes. "Creativity is only possible if you're in a present, mindful, grounded state." This explains why forcing creativity when feeling emotionally shut down simply doesn't work.
Sharon offers several concrete strategies for moving from that shutdown state back towards creativity:
Pressure kills creativity
Renee adds valuable insight about how pressure affects creative thinking, referencing HBDI profiles used at her agency: "Very few people go more intuitive or more into the creative realm under pressure. People go either analytical, give me the facts, or process driven, or emotional."
She reinforces Sharon's point about environment: "Creativity doesn't thrive in that space, so be aware of it. If you're feeling under pressure trying to break out of that space and kind of refresh, reset your environment."
Both experts acknowledge that sometimes these strategies may not be enough. Sharon notes: "If none of those really are helping, there might be a deeper issue and maybe seek support from a therapist."
Getting back your creativity when feeling emotionally depleted isn't about forcing inspiration—it's about creating the right internal conditions for creativity to naturally return. By addressing the underlying feelings first, allowing for rest, embracing playful experimentation without pressure, and gently reconnecting with yourself and others, you can begin to move from that shutdown state back towards the grounded presence where creativity thrives. Remember, acknowledging these feelings takes courage, and seeking support—whether through these strategies or professional help—is a sign of strength, not weakness.
Leads client partnerships at Howatson+Company with experience in global brands, media, CX & comms. Mentor, mental health first aider, industry leader & mum of two who loves sleep—when she gets it.
Psychologist with 13 years’ experience, developing Taking Up Space for women who people-please, focusing on emotional awareness & authentic living. Works with eHarmony Australia & major media.
Founder of Never Not Creative, CEO of Streamtime & co-chair of Mentally Healthy, driven to make the creative industry fairer & more human. Believes great work should never cost wellbeing.